Designed by Kyle Joedicke, Cayuga, Turtle Clan, from the Six Nations of The Grand River reserve, is an Indigenous artist that grew up in Hamilton, Ontario, which is situated on the traditional territories of the Erie, Neutral, Huron-Wendat, Haudenosaunee and Mississauga First Nations.
The new logo design features many elements of Woodland art style, including the cross section of the image of the helmet, which is used to display inner workings of the body and represent inner spiritual life of the figure. The ovoids are the abstract oblong shapes, which are integral to representing the different parts of the body in many styles of Indigenous art. Found within the ovoids are spirit lines, or lines of power, which are an expression of energy and the power of the spirit within the body. The connection between human, plant and animal life is often emphasized in woodland styles of art. These connections and our personal connection to the spirit of the land is represented by lines exuding outwards from the main figure, also acting as an extension of the spirit lines, pushing the energy of our spirit out into the physical world.
A portion of the proceeds from the sale of this collection will be directed to support the Indigenous Student Development Fund on campus and the Warriors Equity, Diversity & Inclusion Fund. The Indigenous Student Development Fund was established to provide financial assistance to those Indigenous students who are most at risk of abandoning their education due to financial hardship. The Warriors Equity, Diversity & Inclusion Fund supports efforts to address under-representation and equitable access to on campus experiences through programming, training, education, student-athlete support and community initiatives.