Retractable badge reel – Split Wire

You don’t need to be a design expert. Our team walks you through every step to make sure you get exactly what you’re looking for. We’ll even do light file setup to ensure your artwork is ready for production.

Your custom product should feel authentically Waterloo. We make sure every item follows official UWaterloo brand guidelines and uses approved logos, so your department or group looks unified and professional.

We partner with apparel vendors who have signed strict agreements confirming they do not use child or forced labour in their supply chains. Your custom order supports responsible manufacturing.

When you order through W Store, 35% of every dollar stays on campus. That means your custom merch directly supports student services, campus initiatives, and the community you’re part of.

No hidden fees, no surprises. Enjoy free on‑campus delivery and zero tax when you use a department charge account. Your budget goes further when you order through W Store Custom Orders.

Skip the spreadsheets, payment collection, and leftover merch. Our online pre‑order program handles all order taking, payment, and distribution so your team can focus on what matters. Plus, personalization options make every item feel uniquely theirs.